Daryan is a pricing manager with expertise in the value-based pricing of spare parts. He has a proven track record of simultaneous profit uplift and improvement of customer satisfaction in terms of prices. He has an Electrical Engineering degree from the University of Mumbai (2010) and MBA from ESB Business School, Reutlingen (2015). He previously worked in the automation industry in project management, costing, and offers before moving to pricing. He also worked at Airbus Helicopters from 2014 to 2018 with the primary responsibility of pricing transformation from Cost+ to Value-Based pricing. Led the agile project for the rollout of a sales analytics tool (Palantir). Currently, he is working as the Aftermarket Pricing Manager in Doosan Bobcat, responsible for improving pricing processes, enhancing competitiveness, and implementing Value-Based pricing.

Moving away from Cost+ in Aftermarket Pricing

• Case study for transforming 50000+ spare parts prices to attribute value-based prices and optimizing pricing with limited market information.
• Captive and competitive parts in aerospace vs construction equipment and differences in approach needed
• Main challenges and mitigations