01. Litium Report

Nordic Digital Commerce for B2B 2022

Litium, one of the Nordic region’s leading players in digital commerce, recently published their sixth edition of the annual report Nordic Digital Commerce in B2B 2022. This year’s report highlights that e-commerce between companies continues to increase steadily and almost half of the companies surveyed have either started or further accelerated their digital sales initiatives because of the covid-19 pandemic. The report also shows that the companies consider digital commerce as an important part of their sustainability efforts.


Litium’s study was conducted in March 2022 and is based on responses from more than 900 decision-makers in Nordic B2B companies, making it the Nordic region’s largest study of digital commerce between companies.

This report show how Nordic B2B-companies continue to accelerate their investments in digital channels. An already strong trend that has accelerated even more during the pandemic. Example:

  • 59 percent of companies expect to sell through digital channels outside their home market in three years.
  • Wholesalers remain ahead of the other segments as 91% now use digital channels for sales or sales enablement.
  • 73% of B2B companies that use digital sales channels predict that their online sales will continue to increase in the coming three years.
  • One third believe that investments in digital commerce are an important part of the company’s sustainability work.

Download the report to find out more valuable insights.

03. ABOUT Litium

Litium AB (publ) is one of the Nordic region’s leading companies in digital commerce.

We help businesses in B2B and B2C to accelerate their sales, quickly scale up their business, reach new markets and create market-leading customer experiences online. We do this by offering a scalable and cloud-based e-commerce platform that is built for growth. Our customers such as Lindex, Tingstad and Jollyroom have an annual turnover of more than SEK 10 billion. Litium operates together with its partner network in the Nordic market and is listed on the Nasdaq First North Growth Market. Arctic Securities is the company’s Certified Adviser and can be reached at certifiedadviser@arctic.com or +46 844 68 61 00. For more information, please visit litium.com

The pandemic has driven the digital transformation. Nearly half (44 percent) of the companies have either started or accelerated their digital sales initiatives because of the covid-19 pandemic.