Join us in a discussion between an OEM aftermarket expert and a key software provider about the key challenges, the main reasons behind the problem and possible ways forward.
In this webinar, we will discuss the most common reasons for this problem and then identify simple steps how you can unlock the situation for your market.
During this hour, we will learn from CNHi, an OEM on a global scale,
- How to transform your e-commerce platform, to make sure it really enhances user experience and converts into business and enhances the customer experience and supports the buying journey?
- How the traditional mindset of a B2B organization can be transformed into an online environment that ticks all the boxes on customer satisfaction
- How to use the outcome of these activities for other problems related to aftermarket process efficiency and optimization