March 2026
Pre-Event Workshop
12 March 2026
Main Event
Park Regis
Birmingham, UK
From Operational Backbone to Revenue Engine — Transforming Planning, Inventory, and Access for Competitive Advantage
From Operational Backbone to Revenue Engine — Transforming Planning, Inventory, and Access for Competitive Advantage
01. Editor’s note
2026 marks the 4th UK edition of Copperberg’s Parts & After Sales Business Platform—the UK’s leading meeting place for aftermarket leaders in industrial equipment, machinery & automotive.
In the UK’s industrial equipment and machinery sector, the spare parts and aftersales function has long been seen as a necessary operational backbone. But today, it is stepping into a much bigger role: a driver of customer loyalty, revenue growth, and strategic advantage.
At the 2026 Parts & After Sales Business Platform, we explore how forward-thinking manufacturers are:
- Turning predictive analytics into competitive advantage
- Monetising operational reliability into long-term customer value
- Embedding circularity into business models
- Creating digital ecosystems that make access to parts and services frictionless
From construction machinery to process equipment, rail systems, and material handling fleets, the UK’s aftersales innovators are proving that resilience can be profitable, and that aftermarket strategy is just as much about growth as it is about uptime.
Join us March 12th, 2026 at the Park Regis Hotel in Birmingham to be part of the conversation shaping the next era of UK parts and aftersales strategy.
02. Venue
Venue and Accommodation
The event will be held at the Park Regis Birmingham Hotel, Broad Street, Birmingham City Centre.
We have special rates for delegates that wish to book accommodation at the venue. Please call the hotel on telephone number +44 (0)121 369 5555 using Copperberg booking reference: COP110326. Once the reservation is made, a secure payment link will be sent to the guest to settle the balance. Please book before 28 January, 2026, when the rooms will be released.
03. PARTNERS 2026
04. THANK YOU TO OUR SPEAKERS 2025
Luke Huckerby
Director of Strategic Business Development, Syncron
Thomas Lindahl
Client Executive, Syncron
Dr. Atanu Chaudhuri
Professor of Technology and Operations Management, Durham University Business School
Roger Durham
Senior Service Leader and Aftermarket Executive
Adel Azad
Emerging Sales Executive, Baxter Planning
Rob Minns
VP Enterprise Sales – EMEA, Baxter Planning
Sam Burgess
CEO, Partful
Asem Shah
Service Leader Ireland, Caljan
Jordan Kincaid
Commercial Director, Astrak
Anthony Emery
Supply Chain & Logistics Director – EMEA Aftermarket, Phinia
Parris Hall
Head of Customer Success, Partful
Adrian Botham
Managing Director, Servispart Consulting
Achint Varia
CRO & Founder, Industrility
Dr. Daniel Andrews
Research Fellow, The Advanced Services Group
Lisa Hellqvist
Managing Director, Copperberg
Your participation will be invaluable in shaping the future of our industry.
05. Register